Marketplace price calculator

Find the lowest selling price that protects your target profit.
Illustrative assumptionsVerify before publishing
Placeholder assumptions; verify current Shopee seller terms. Tariffs, campaigns, and tax rules can change.

Your inputs

Your cost of goods
Per-order operating costs (packaging, label, etc.)
Profit amount per order
Default: Rp1.000

Marketplace fee assumptions

Rates are examples, not official tariffs.
Platform fee
Deducted from your payout. Fee basis: price after discounts.
Seller voucher
Reduces the customer-paid total. Fee basis: listed price.
Advertising / AMS
Deducted from your payout. Fee basis: price after discounts.
Tax
Deducted from your payout. Fee basis: price after discounts.
Recommended minimum price

Rp 71.000

Lowest price after upward rounding. Your product
Leave blank to use the recommendation
Evaluated selling priceRp 71.000
Net profitRp 15.450
Total deductions / selling price5%
Target met

Calculation breakdown

Listed priceRp 71.000
Seller voucher (listed price)-Rp 0
Order total after discountsRp 71.000
Platform fee (price after discounts)-Rp 3.550
Advertising / AMS (price after discounts)-Rp 0
Tax (price after discounts)-Rp 0
Payout after marketplace feesRp 67.450
Product cost / HPP-Rp 50.000
Packing / operating costs-Rp 2.000
Required target profitRp 15.000
Net profitRp 15.450

Price book

Nothing saved yet — tune your inputs and save your first price.
Recommended priceRp 71.000
5% feesTarget met